DAY 2 – Grilling Sacred Cows

Dr. Bob Kriegel, author of Sacred Cows Make the Best Burgers, If It Ain’t Broke . . . Break It and How to Succeed in Business Without Working So Damn Hard has a lot of energy. Trust me. A LOT! He’s on a frenetic pace as he crosses back and forth across the stage – up and down the steps into the audience – circling around the room. He’s a captivating speaker with captivating messages. Some of his thoughts:

If you work longer and faster you make more mistakes (up to 25% more). If you’re rushing, you’re not thinking and you’re not coming up with new ways to differentiate from your competitors.

“How many of you make you best ideas when you are at work?” he asked. “One guy in the past three years raised his hands (and he was sitting next to his boss).”

Rather, we must constantly think about innovation and change. Rarely do people get their best ideas at a meeting. They come when least expected (Exercising. Napping. On a walk.) If you let your work go then creativity will come. Put in your preparation and perspiration and then let go. Your mind keeps working. POW. Ideas will happen.

Don’t be afraid to give yourself permission to be creative. Structure quiet time. Get away. Step away from the action. Move away from responding so you can be creative. If you’re never out of touch than you’re never in touch . . . with creativity.

As he wrapped up his comments, Dr. Kriegel reminded us that we shouldn’t feel the need to compete – rather, we should change the game. The key to inspiration and creativity is stepping back. Always try something new. Get in the habit of breaking habits. Look at things in different ways.

Chase your dreams and have a lot of fun.